new wine

Wal-Mart announced that they would soon be offering customers a new discount
item. Wal-Mart's own brand of wine. The world's largest retail chain is
teaming up with E&J Gallo Winery of California, to produce the spirits at an
affordable price, in the $1 -3 range.

Wine connoisseurs may not be inclined to throw a bottle of Wal*Mart brand into
their shopping carts, but "there is a market for cheap wine," said Kathy
Micken, professor of marketing. She said: "But the right name is important."

Customer survey's were conducted to determine the most attractive name for the
Wal*Mart brand. The top surveyed names in order of popularity are:

10. Chateau Traileur Parc
9. White Trashfindel
8. Big Red Gulp
7. World Championship Riesling
6. NASCARbernet
5. Chef Boyardeaux
4. Peanut Noir
3. I Can't Believe It's Not Vinegar!
2. Grape Expectations

And the number 1 name for Wal*Mart Wine:
1. Nasti Spumante

The beauty of Wal-Mart wine is that it can be served with either white meat
(Possum) or red meat (Squirrel).