What exactly is not big about Buddy Platform getting into...

What exactly is not big about Buddy Platform getting into McDonalds? Do you think that that's it, no further expansion? Definitely the end of the road for McDs? No big deal? Shouldn't be looked at as a significant opportunity? It's an illusion designed to deceive people? Are you paranoid? If we have a store like this, do you think a franchisee may not talk to other store owners and tell them about the product? Are you sure it's just a one off? If so, how? Do you see any upside to this piece of information at all?