Hi mick,
Great find. The company making these labels is called Sicpa
http://www.sicpa.com/product-brand-protection/packaging-authentication
The main difference I can see between this and Oziris is that Oziris uses Australian datadot technology. Sicpa uses hidden layers in the label.
I thought the video was great. Oziris would benefit if it also had such an informative and convincing video.
News Clippings, page-297
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