.
David Jones Limited (ASX:DJS) has today revealed a first half profit drop and forecast its full year profit will plunge by up to 40 per cent.
In the first half the department store retailer’s profit dropped 19.6 per cent to $85 million.
In the full year David Jones expects profit after tax to fall between 35 and 40 per cent.
DJs says its outlook for the full year reflects both current trading performance and the cost of new strategic initiatives.
The retailer has released a statement on its future strategic direction.
