One deal for a product that is already available in the market (at a much lower price) with the same TGA registrations. The market is already flooded with the same or similar products.
The marketing is way off, the infection control sector knows the difference between 6 and 7 log (99.9999 and 99.99999%) kill rates is absolutely meaningless and wont be swayed to buy this product.
IMO, Get back to the skin care ranges and focus on marketing.
ZNO @ < $0.23 are shot, they have announced multiple distro agreements that have gone nowhere, lost a big court case with a distributor that might end up paving the way for other disgruntled distributors to follow suit. Directors and some SH's cleaned up but the future is not looking rosy. SKN should look closely at ZNO and AEI and learn from their mistakes.
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