News: WOW UPDATE 2-Australian watchdog blocks BP buy of Woolworths petrol stations, page-21

Amazon is a formidable competitor and has a good business model.
One of the major obstacles for new comer in Australia is the labour cost. It costs at least twice as much as in US, hence it is much less profitable. It can try its US tactic -grabbing market share by sacrificing profit, but it will take a long time to establish the benefit in my opinion if it is successful. Wow has already being making in road in defending its territory in many IT areas just like what Walmart is doing in US and works well.
WOW now has a very entrepreneur manager who is very aggressive and talented it won't let Amazon take it away easily once it comes to its turf
What I m interested in the next report is the sale in China by WoW, which is under reported by media and potential growth revenue for WoW. Certainly most important one is the profit margin.