there are a few that are immune to price but not manyCOH is a...

  1. ACB
    4,958 Posts.
    there are a few that are immune to price but not many

    COH is a unique business with a patented technology that isn't price elastic

    our business for example - invests in R&D, has IP, value adds, excellent product but finds itself white anted by inferior competitors over time because of strong A$

    and there must be hundreds of similar scenarios
 
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