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Hey 403, agree with your post, na williams will see the gsw platform as a way to improve the capabilities of their own customers while also making an additional revenue stream. Na williams would know the extent of the last mile delivery problem and know the opportunity to improve the last mile delivery and what their customers would be willing to pay.
The 1 billion plus deliveries a year would be the total amount of deliveries being done by na williams clients distributing auto goods to the retail stores etc... so tgis helps the auto stores get the parts the customer is needing more quickly, it helps the auto manufactures who are building the products like spark plugs or oil filters or car cleaning products by improving their supply chain and it'll create a new revenue stream for na williams who help their clients with lots of things, last mile delivery optimisation will be just another thing they help with. Odds are the offering will be branded a na williams solution also due to gsw being able to be white labelled