NUH Chart & TA, page-433

Hard to believe we are back at 6 cents! But I guess that's the power of end of financial year tax loss selling, combined with Brexit concerns. A perfect storm. On a low volume stock like this, it is inevitable we will experience wild share price movements as impatient people capitulate. But that just presents a window of opportunity for others. Like an elastic band that is stretched out to breaking point, eventually the share price will violently 'snap' back to its true value. This has been oversold.

I thought I would post some media excerpts as a reminder of where we are heading:

"It’s really exciting. We’d like to think that in a couple of years from now, we’re going to be the most talked about wearables company to come out of Australia.”

Whether it’s augmenting speech in social environments, listening to music in stereo, or connecting to voice enabled apps like Siri or Internet-of-Things (IoT) devices, Nuheara’s aim is to give the consumer the power to orchestrate their hearing experience via the Nuheara app and with the tap touch functionality on the ear buds.

With Nuheara, the user can adjust the volume and clarity of the various sounds in their environment. If they’re listening to a playlist on Spotify, for example, but still want to be able to hear what’s going on in their physical environment, they can push the music back into the background, so it’s less prominent than, say, the sound of footsteps approaching the user or cars driving by.

Nuheara’s tehnology can also be used to cancel out sounds that are bothersome in particular circumstances. For instance, if the user picks up a phone call while travelling on a noisy bus and can barely hear the person on the other end of the call, they can open up the Nuheara smartphone app and tune out the chatter in the background and focus on the phone conversation. Or, if the user is having coffee with a friend at a busy cafe and finds it difficult to keep up with the conversation due to background noise, they can augment that person’s speech.

The processors inside the ear buds can recognise what is and what isn’t speech, allowing the user to adjust surrounding sounds to their liking. The technology is effective to the point where users can be at a football game and turn the volume of the cheering crowd down and focus on the commentary, while still being able to converse with the friend sitting in the adjacent seat.

The company’s strategy is not to simply create a product that integrates with, and extends the utility of, existing technology, but to build a platform ecosystem. The vision is, in many ways, similar to that of Apple’s before it launched the first iPhone. Apple didn’t just create a hardware product, it created a platform, allowing developers to then create apps that are compatible with Apple’s mobile operating system.

“It’s not necessarily going to be easy for us to explain what our technology can do. Unless they physically test it out, it’s going to be difficult to understand. This is because the experience is going to be different for different people,”

“But we believe in the power of social media and the power of peer reviews. That will educate the market quicker than anything else."