Reminder of Alex Cho's, HP President, interview about their new...

Reminder of Alex Cho's, HP President, interview about their new laptops and earbuds.

https://www.crn.com/news/mobility/h...hy-the-rise-of-the-pc-is-a-structural-change-

Snippet

We also announced a set of earbuds because we know that often, people want to use earbuds as they’re collaborating with other people. And we’re really tuning them not just for music, but [for speech]. It has the world’s most advanced capability in customized tuning, so that based on your environment and your own unique earprint, it is optimized so you can hear speech better.

If it wasn’t for 2020 and the increase in collaboration, do you think you would’ve ever developed your own earbuds?

Pre-COVID, collaboration was increasing. So the need for that use case of enabling audio was increasing anyway. It’s a huge opportunity, particularly in the business space. So that need was there. Secondly, there have been classic pain points [with earbuds], particularly related to PCs. Quickly pairing [to earbuds] on your PC is hard. One of the key things we solved was quick and easy pairing to your PC. And we recognize you also have multiple devices—so you can have multiple devices that you can quickly pair with—iOS, Android, our Windows device. So then COVID comes, and you’re doing this all day long and it took that general need and it just poured the kerosene on it.

It's a huge opportunity, particularly in the business space!

What's the definition of huge from a HP perspective?


GLTA