I agree - this is excellent news with the recent sales stats out and we know that Stage 3 is quite popular with the Chinese market, it was a wise move to also publish in the Shanghai news market and no doubt will get translated to Chinese in a few days time.
This is a very good lead up to AGM and November Singles day sales. Direct sales = higher margins!
BAL has definitely done the right stuff to move to #1 position in Australia and over long term, they will continue to capture more market share in a growing market with their $20M investment.
I like it!
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