I'm actually quite well versed in the social media marketing realm and the fact that these guys have been able to gather large numbers on the Facebook in such a short period of time, is really good news for all involved in this stock.
It would appear they are working off the model where they secure a captive audience and then direct that audience via the social content on these pages, to their own websites.
In theory, revenue is then derived from the on-site advertising, as the growing audience clicks the content through to the designated site.
And i have just noticed that advertising has gone live on their Run Haven site.
MKB Price at posting:
15.5¢ Sentiment: Buy Disclosure: Held