P&G goes global with selfie skin analysis, page-14

That is exactly what I mean by obtuse. So Glynn and Obj are then sanctioning the expectation that the personalisation work involves OBJ and that as a result of the PDA and other announcements, a revenue stream would result having a positive affect on the share price? Since according to the forum, there have been numerous posts assuming a relationship and correspondence from Glynn posted? And that in any sense of the word indicates an expectation has been set. If there is no relationship and Obj knows that, then they are responsible to inform the market accordingly.
So we wait and wait - if it does turn out to be zero involvement between PG and OBJ, then will know well in advance of the Agm, and this would be yet another issue on the table in the long line of issues relating to the bod communication and actual performance as represented by shareholder returns.