This event should give us at least an idea of the overall magnitude of CPH's market plan.
I believe CHP is trying to do with Cluff's rubies what Debeers have done with diamonds. Which should be achievable considering that rubies are much rarer than diamonds.
I have also learnt that around 7% of the rubies Cluff has mined are flawless compared to an average of 0% from other mines around the world!
I'd imagine tonights event will attract significant media interest too.
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