Would be great to get some opinions on the true value of Peer Pass.
In my opinion, a solid platform of customer management would create an excellent wall in terms of barriers to entry. I'm sure there are (and probably will be) similar websites trying to do the same thing in the 'shared economy' space. Peer Pass will set Collaborate apart from the crowd.
In future, if it really starts to gain traction, the data could be on sold to other similar businesses like Divvy (shared parking spaces) and possibly to sites like gumtree.
The possibilities and scale are endless.
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