Hahaha yes I was there and your missing the point of all the...

Hahaha yes I was there and your missing the point of all the 'inferior' products. It doesn't take much effort to improve the standard of a current model. I don't believe Pericoach will 'own' this space as management have claimed. One thing from a marketing perspective was during the presentation a dude was talking about vaginas. I would get a female to talk about the product instead. From my lengthy conversation with management I felt they were lacking especially in the marketing front. This is a subjective opinion but this is a very good skillset of mine. The product is not a game changer in addressing the market needs. Its just got more bells and whistles although I will admit it has aspects of stickiness. At the moment I can't see enough successful marketing execution of the product especially in terms of acknowledgement by the medical fraternity. This may change and when it does I will reevaluate. Still an interesting company I guess but not yet good odds. And of course one could argue the opposite but that doesnt make it the highest capital allocation decision. Note I could be completely wrong about everything.