Photo-oxidized bovine pericardium in congenital cardiac surgery: single-centre experience, page-18

Cryolife purchased this from Genesee for $2.3 million in cash in April this year.
and they are publically stating they sold 1million + dollars just in US of Photofix in 1st yea
they have a fat new publication 300+ patients from world renowned centre with strong clinical evidence + a global experience sales & distribution team they can probably afford to take a cut on profitability to get this in the market as not a 1shot pony.- and increased significantly SHV. Shame management at this company dont take a lesson and have not raised their game and created some world-class alliances to compete - this could hurt them badly if they dont pay attention