Pillows etc, page-19

ISO-PEDIC is a registered trademark of NYJC (New York Jockey Club). Filed 07/01/14

While I can’t find a link between NYJC and Delta Comfort Labs or Pegasus Home Fashions (other than flying horses?), this ad indicates that ISO-PEDIC pillows are manufactured by Pegasus Home Fashions.
Also worth noting is that the ISO-PEDIC pillows in the photo are flanked by EZ Dream pillows (seen on the bottom right) and Essence of Bamboo pillows (seen on the left). As both of these are Pegasus Home Fashions brands and ISO-PEDIC pillows are in the middle, it would further suggest that ISO-PEDIC pillows are manufactured by Pegasus.

Returning to the matter of the ISO-PEDIC pillows, if you look carefully at the pillows on the two top shelves (Ultra Cooling Bed Pillow and Ultra Cooling Cotton Pillow), you’ll see the wording “Featuring Exclusive Pure Cool™ Technology” on the packaging.

However, if you look at the Ultra Cooling pillows on the bottom two shelves, which at first glance seem to be identical to the top two pillows, the packaging contains the wording “Featuring Exclusive Cooling Technology”.

Pure Cool™ is a registered trademark of Tempur-Pedic Management LLC and was filed on 03/03/16. Tempur-Pedic’s owner, Tempur Sealy, says that PureCool is its own proprietary technology and that it’s fused to the top TEMPUR layer to deliver improved cooling. As PureCool was already incorporated in TempurSealy’s Breeze line products in January 2016, it seems that PureCool is not Alexium’s PCM tech. I also note that, in addition to Pure Cool technology, Tempur Sealy’s Breeze line featured a cooling cover, which was said to be a premium, lighter weight fabric infused with instant "cool-to-touch" technology. Again, not Alexium’s tech, as this dates back to January 2016.

Could it be that Pegasus was licensing Tempur Sealy’s technology but has now replaced it with Alexium’s technology? Or could it be that Pegasus is manufacturing two ISO-PEDIC pillows with different cooling technologies, perhaps at two different price points? Or could it be that the Tempur Sealy tech + Alexium tech are both incorporated within different layers of the pillow?