it doesn't have the sex appeal of this weeks "steinepris recap"...

it doesn't have the sex appeal of this weeks "steinepris recap" (what is it this week?)

and it doesn't appeal to a major insto yet - its still an office supplies co.

mums and dads have probably bought in already - so good time to relax a little, top up and wait till the majors pick it up and run with it. the run will be sustained - unlike your standard "steinepris recap" runs.