Mr Price is not a no one .
He worked for Spicers for a long period and established a very profitable paper distribution business that he sold to Toll .
What this company needs is someone that has been successful getting his hands dirty selling paper .... at a profit .
$ 4.5 revenue at 2% margin is 90m profit .
$600 m shares at 20c is 120m or less than 2 PE
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