Pricing

  1. 1,738 Posts.
    lightbulb Created with Sketch. 543
    Now that there seems to be a few more HC MEM-bers, I'd be interested to hear some thinking around possible pricing and margins.

    The main product of interest are the cassettes - I wouldn't mind if they sold the consoles at cost if it meant rapid uptake.

    Investor presentations tell us that current manual methods cost $80-100.

    Pitt Street Research have an estimated sale price of $200 per cassette and a current base-case valuation of 15c. Below is a table they prepared by them:

    https://hotcopper.com.au/data/attachments/2425/2425007-6bf0ed344eec9582fc27af059954e12e.jpg
    They don't show their gross margin assumptions unfortunately.

    Has anyone here created any models to value MEM for a range of scenarios?

    Cheers,

    Reon

 
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