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Proprietary sales volume data, page-4

  1. 818 Posts.
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    Ok, right, I did not read your initial post correctly.

    I have not seen anything released like what you are after, I have previously spoken to the CFO on the phone and traded emails with him, but they don't release the information to a granularity that I would like, citing competitive concerns.

    The 8x increase in on-premise and independent liquor sale volumes is in comparison to a number that is extremely low. They had zero independent liquor sales under WOW as far as I know, I could be wrong. Given all the extra sales people they have hired 8x might be achievable since it is starting at such a low point.

    I suspect we will not still be talking about it in 2021 though, if they get their act together and create a good brand it will likely be taken over by a larger player before 2021.

    We should see a pretty good improvement in free cash flow in FY17 with the debt lowered and Little Dove flying off the shelves at $85 a carton, plus all the on premise beer flowing. FCF was already moving in the right direction before the capital raise.
 
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