Well we do know they sell to the advertisers and they cream a 40% Gross Margin. So I guess you could take the total forecast spend and say absolute maximum EN1 could expect is 40% of that. Still a very big pie and I imagine even 1% of the 40% would be massive. $641 BILLION USD is the 2019 forecast global spend on digital advertising.
40% = 256 BILLION USD
1% of the 40% = 2.5 BILLION USD
0.1% = 250 MILLION USD
EN1 are in the front seat with regards to the influencer marketing space from what I have read and really looking to disrupt (and streamline the process) as to the way that this advertising monies are booked and spent.
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