I was meaning gross margins but I agree also on EBITDA margins being flat given marketing spend expected to double in H2. Same as last year What's important with this spend is every dollar of marketing should generate a certain dollar of revenues.
So basically the analysts are assuming 100% increase in marketing spend but assuming dollar growth in revenues falls
Going to be some very unhappy shorters expecting that outcome.
I was meaning gross margins but I agree also on EBITDA margins...
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