RAC 0.55% $1.81 race oncology ltd

For Google Analytics, the information is most useful for the...

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    For Google Analytics, the information is most useful for the owner of the website. You can see how people navigate on your website, how much time they spend on pages and also what keywords were used to get to your site if they've come through Google. Can also see what channels they're coming from, and whether you have a peak in traffic from other activities.

    Without Google Analytics my job would be extremely hard when undertaking annual and quarterly reviews and assigning budgets to different channels - I would be taking a spray strategy rather than a targeted strategy.

    I also think you can get a single plugin for your browser that plugs all third parties rather than blocking them all individually.
 
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