PLS 0.67% $2.96 pilbara minerals limited

re:Lithium demand surge, page-2342

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    General Motors, Ford, VW, Tata and Jaguar Land Drover are eliminating thousands of employees as the rise of electrification and self driving vehicle technology reshapes the global auto industry. Source: Extract from Bloomberg article announcing that Ford will remove 7,000 employees 21/5/2019

    The auto big boys are employing a rationalist strategy, given EVs have far fewer parts to assemble - thus fewer employees required to do the build. This will lead to cheaper production costs and cheaper EVs. Combine both dynamics to the continuing fall in battery costs and the result is EVs at cost parity with ICE.

    At the moment the whole EV/battery/charging industry is one big jigsaw puzzle, but piece by piece a remarkable picture will emerge .
 
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