RED everywhere, page-56

More players in the market won’t let pressure the government that simply isn’t true.

More demand for the product would achieve that but then you have the problem of the Prescription guidelines which clearly state MC is a last resort pain medication. Until that changes... the industry status quo won’t change. The industry needs a massive catalyst, something like the above needs to change and in a huge way.

The conundrum is... if the market does grow significantly... the current manufacturers are going to grow their market share. What’s to stop them from deciding to fund their own cultivation when there’s an actual market to sell to? Makes sense to buy from a cultivator now while the market grows, avoiding the issues CANN has with obtaining finance. Ultimately CANN needs actual market share from their own products. I just don’t see personally.