Renaming and revamping Gold Coast Casino and Sydney Casino to Ballys will draw crowds who want a US casino experience... Add some texas style grill bars, some US themed gaming rooms and bam. She's back.
Toss in some cost cutting by Ballys, new eyes on the operations and some client exchange/overspill via Ballys internal marketting to their own known 'whales' and She's back baby.
I wont say it's that simple.... But sometimes it can be that simple.
Let's not forget, the pack of idiots running this joint previously were happy with how things were and pouring money into their own pockets while largely being asleep at the wheel. Steve took over at death's door knock.... But Ballys and Bruce come in grounded and experienced.
It can be that simple.
SGR Price at posting:
13.0¢ Sentiment: Buy Disclosure: Held
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