Southern Cross’ poison pill that bidders just can’t...

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    Southern Cross’ poison pill that bidders just can’t swallow

    Updated Dec 17, 2024 – 11.11am,first published at Dec 4, 2024 – 6.16pm





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    More than a year after private equity put Southern Cross Austereo in play, the media company is not even an inch closer to catching a whole-of-the company bid. Now, the attention is turning to an eight-year-old contract that appears to have morphed into a so-called poison pill.

    Southern Cross Austereo CEO John Kelly. SCA

    Street Talk understands Southern Cross’s $100 million traffic data sharing agreement signed with Australian Traffic Network in 2016 under then-CEO Grant Blackley contains a slew of clauses that are proving to be unpalatable to suitors.

    Key among them is a change of control payment – of sorts – that would be due to ATN (owned by the ASX-listed Global Traffic Network) should Southern Cross field a bid for its radio network business.

    Although the quantum is unknown, sources said its price is linked to the contract’s leftover value of about $89 million right now. Compare that to Southern Cross’s $126 million market capital, and it’s easy to see why this clause is being spoken of as a poison pill – in addition to the disclosure failure, of course.

    Its existence has been speculated about for years and carefully guarded by Southern Cross, which has never given shareholders a straight answer and maintained details are “commercial in confidence”. As recently as its annual shareholder meeting on November 25, Southern Cross’s John Kelly batted away a question on this very matter from Samuel Terry Asset Management’s Fred Woollard but stopped short of denying it.

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    But Street Talk can confirm this change-of-control payment is not a mythical creature, but a real clause that comes into play if the company were to sell its radio stations. However, how it is structured or priced remains unclear.

    It would be well known to Anchorage Capital Partners and ARN Media, as well as major shareholders and would-be suitors Antony Catalano and Alex Waislitz. But Southern Cross seems to have done its best to keep it hidden from its shareholders. (Sources said the clause doesn’t affect the negotiations to sell its TV stations to Australian Digital Holdings TV).

    Two more headaches

    What makes the situation even more interesting is this. Opportunistic investor Viburnum Funds has picked up a controlling stake in GTN (aka ATN’s owner) after a nil premium bid.

    You would think it’s sifted through the SCA-ATN contract by now and would be angling for a seat at the table on any negotiations about Southern Cross’s future – although several other players hold more sway (and stock) than it. Either way, that’s one more pugilistic counterparty for Southern Cross’s under-pressure board to manage.

    And let’s not forget Southern Cross’s 2019 deal to sell its transmission assets to BAI. It’s still got another $50 million or so left in management fees it needs to pay BAI.

 
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