research update -target 28c to 49c, page-5

At IBC2016, this September, in Amsterdam, the two companies aim to demonstrate their integrated software solution, which will for the first time enable individually-targeted ads for MSOs (large cable TV companies which service more than one geographic area) — which TMT Analytics estimates represents a $62US billion addressable market for Linius. IBC is the premier annual event for professionals engaged in the creation, management and delivery of entertainment and news content worldwide (www.ibc.org).

Thinking will see some action around September as it starts to get known in the industry..