Yeah nah piggsy. Missed the target with that one. There is no universe where it is easier for a company the size of Nuheara to create a new brand and have more recognition than HP. Maybe in a multiverse, there is but not in the known universe. What they are actually getting with HP is trust. People who see the brand go I know HP, I trust HP therefore I'm comfortable looking at the HP product. Now the next part is where I suspect they are struggling. Is the product any good?
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