QAN 0.68% $5.85 qantas airways limited

Rights Issue dead, page-4

  1. 389 Posts.
    Under extreme pressure...
    QAN would be under extreme pressure if Singapore
    Airline (SQ) decides this week to enter our domestic
    market. It seems that the Board of Singapore Airline
    would come up with a decision on their next meeting
    on 11th September 2002.

    There are a number of reasons SQ would prefer to
    operate a third domestic airline in Australia. Firstly.
    it would be able to carry the domestic passengers
    joining SQ international flights to/from Australian capital
    cities. Secondly, SYD-MEL and SYD-BNE are the most
    profitable routes in domestic market. Thirdly, SQ cost
    advantage and aircraft availability would benefit SQ to
    utilise its capacity in full. Finally, its service quality standard, existing offices and sales team (currently selling SQ international flights in Australia) would be
    capable to capture a substantial market share from
    QAN.

    I asked myself a few weeks ago why the new owner
    of Sydney Airport offered to Qantas and Virgin Blue a
    small number of ex-Ansett terminals. So... who would
    take the rest? Would it be another new domestic
    airlines? I bought 10,000 QANWCT at 15c and 5,000
    more at 17c for my speculative portfolio... and sold
    them a few days later when I saw QAN share price was
    still very strong (this is one of my cold feet "stupid"
    trade). I wish I still held those till now.

    If QAN fails to raise a further $200 million, then it may
    delay its plan to take 25% of AIZ. Such failure creates
    further pressure on QAN in the new challenge against
    a real threat from Singapore Airline.

    My gut feeling tells me that SQ would be more rational
    than Virgin Blue. SQ may compete in product standard
    and service quality rather than in pricing. But even so...
    it is still likely that QAN would suffer a potential loss of
    market share to SQ.

    While the international traffic is still sluggish, any
    drop in the domestic market share would probably
    affect QAN profitability in the short-run.

    I bought a 20,000 QANWCT a few days ago... at an
    average of 25.5c and this time I hope it works.

    And... if I was in the position of Virgin Blue, I would
    take up whatever available at the old Ansett terminal
    before there would be nothing available for lease!!!



    PLEASE NOTE: I am not a licensed broker. I am not
    a finance adviser. The above information may be biased
    and inaccurate due to my current position in QANWCT.

    Please do your own research and seek for professional
    advice.
 
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