Sales and Marketing Strategies for EDE Products Discussions, page-2

Years ago when Chicken meat was a luxury and the chicken industry was in its early years I started a chicken business. In those days retail butchers had the majority of the meat trade and hardly sold any chicken. I a salesman go into butcher shops and ask them to put six of our chickens into their show case and if they had not sold them in 2 days they would take them back. We then had women go around the butchers and buy them back if they were still there the next day. If the butcher didn't stock my chickens they would ask for one and when told they didn't stock them they would they say "pity, I'll have to try down the road. I really must try them as my friends are raving about how good they are". Within weeks some were ordering by the hundreds.

Ede don't have to go to that extreme. All they need to do is SUPPLY those wanting to try the product with product. GET IT OUT THERE. FAST.