SAS Sydney / Melbourne meetings, page-24

There were so many naysayers around the BeepTool announcement, some with valid questions about the size of BeepTool, their market etc. and others who apparently couldn't stomach the idea of a Nigerian company making good. Dumb observations on the look of their offices, the number of iPhone downloads etc. Some of the issues raised bordered on bigotry.
It just struck me as an opportunity to ask for the rationale from SAS's side and where they think that relationship will really go.