sbb today, page-61

lets not forget, that Mr Xu has built this business over more than a decade.

88 million in annual revenue.

15-16 million in profit.

That is a man who implements successful business practices, who offers us a seat on the journey to expand.

He received 9.6m in div in 2012, and 2013.
So he's not short on cash.

The amount raised on the ASX was immaterial. it didnt matter.
What mattered was being able to get exposure to Australia, Brand awareness, and prestige.
As well as any of the seeds, or other shareholders being able to take money out of china, and into Australia.

I wish i could by Billibong or Myer for these PE levels.