The puke point happens when the value of a certain stock plummets so far down that you can’t get rid of those cursed shares fast enough. That point where you just want to sell sell sell, even at a major loss, in order prevent losing MORE, is the puke point. Yes, it’s a very lovely mental image…
The term “puke point” started popping up on the Internet around 15 years ago. It originated with Virginia-local investment analyst Dennis Gartman. The phrase was attributed to him, and then widely quoted by financial author A. Gary Schilling. All the financial writers who have used this term agree from experience that an investor feels like physically puking when he has to sell his shares at a loss just as a form of damage control.
