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  1. reg
    598 Posts.
    lightbulb Created with Sketch. 52
    Hi vmk

    I've probably been a bit clumsy in the way I've expressed it, but I don't want management to focus on gross churn. Just a broad brushstroke is good.

    Opening ARR
    + New business
    + Net upsell
    - Churn
    = Closing ARR

    If churn contains something of note, give us a bit of context. We can then track over time.
    I like simple metrics, I'm a simple bloke.
 
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