I’m with you Opel and been thinking like this for a while.
I think we are always overly confident with the science and the “need” to which has not been demonstrated yet.
I don’t think the company has a good understanding of what the industry needs - there’s just something missing from our strategy.
It hasn’t worked to date and I feel we are doing the same things in hope it will lead to results.
The website, for me, summarizes our approach, which is not succinct.
It feels like we have taken 10 steps backwards, returning to a supplier with the ability to help customers, rather than a leader of our products, in selling solutions.
I feel we are a long way off decent revenues.
My only hope is for some government funding, which ti be honest is an absolute low point for reliance for the future prosperity of the company.
A company with works leading products should be able to sell them into market on their merits / not rely on government handouts for survival.
my main question has always been “why can’t the market see our value”
There is really something wrong if no commercial agreements come from the upcoming battery show.
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