Very interesting ann out from VR1 just now..............
While upon first read this might appear to be only a 'small deal' and perhaps even 'insignificant' in the scheme of things..................Just (for a few minutes) think of the possibilities this type of business model might unlock..............
"Real-time software company Vection Technologies Ltd (ASX:VR1) (Vection Technologies, Vectionor the Company) is pleased to announce the execution of a ~$0.36M digital transformation agreement, blending physical archeological sites with immersive digital twins across a multi-purpose, multi-platform solution to unlock innovative business models for cultural operators".
Highlights:
● Vection to deliver a digital transformation solution for the cultural operator of the Roman Theatre of Bologna
● Solution to combine the physical heritage site with 3D, VR and AR visual outputs
● Strong market proposition to leverage physical assets in a digital world, unlocking innovative monetizable business outcomes for operators
● 6-months objective: agreement aligned with advancement of digital transformation across the Education/Cultural sector
The agreement has been executed with the company operating the Roman Theatre of Bologna, ML 6.48 Srl (SUM-Teatro Romano Bologna), a significant heritage site repurposed for cultural, educational and business events alike.
Gianmarco Biagi, Managing Director of Vection Technologies, commented:
“This digital transformation solution represents a significant first use case for the introduction of our real-time technology in the cultural sector, where physical assets can be deployed in the digital world, creating a new and exciting value proposition for operators who are seeking to leverage their existing assets, creating new innovative business models aligned with Industry 4.0.”
Monika Petrelli, CEO of ML 6.48 Srl (SUM-Teatro Romano Bologna), commented:
“This pandemic has highlighted the requirement of cultural operators to implement digital transformation strategies to leverage key assets under management. 3D, VR and AR represent novel solutions to create new and exciting business models, where our physical assets become digital worlds in which our customers can interact without any physical constraints. We are pleased to have partnered with Vection Technologies in this digital transformation journey, which we believe is the future of our industry.”
Eye opening stuff by my reckoning...........how long until the entire world has a 'digital twin'............? This kind of thing would be popular even without the pandemic 'messing' with traditional business modelling imo.
How soon until there is a flood of people and business looking to monetize 'digital twins' and so on and so forth................where does it all end up one must wonder..............??
