Which different products, launches and categories? There is one...

Which different products, launches and categories? There is one global launch which is only commencing as we speak. Very large sales volumes of the Olay Magnemasks are required to bring in any significant revenue for OBJ. It's achievable but remains to be seen.

1-2 years ago this global launch might have seen the SP soaring. However, the hype is out of this company after many partnership conversations and "promises" seemingly haven't come to fruition and/or have taken way longer than expected. My observation is that you have only recently gone through the trough of disillusionment and now you are closing in on enlightenment again but perhaps a bit too fast ;-)

There are still plenty of irons in the fire and now we have true validation by P&G out there in the market. However, a $100m valuation and beyond requires more products in the market > proof of continuous, substantial revenue.

All in my view of course.

Gartner hype cycle