Yes I've still been monitoring daily average reviews written by the consumers for the A2 flagship store (https://mall.jd.hk/view_page-83949296.html) on JD.com over last 16 months.
Date Reviews Days elapsed Review Increased Daily avg since last record change% since last record 1 9-Nov-17 137716 N/A N/A 2 17-Jun-18 349204 220 211488 961 3 13-Jul-18 386550 26 37346 1436 49.42% 4 17-Jul-18 391975 4 5425 1356 -5.58% 5 24-Jul-18 401505 7 9530 1361 0.38% 6 30-Jul-18 409565 6 8060 1343 -1.33% 7 7-Aug-18 419792 8 10227 1278 -4.84% 8 13-Aug-18 427411 6 7619 1270 -0.67% 9 21-Aug-18 437721 8 10310 1289 1.49% 10 27-Aug-18 446001 6 8280 1380 7.08% 11 30-Aug-18 450196 3 4195 1398 1.33% 12 10-Sep-18 464147 11 13951 1268 -9.30% 13 17-Sep-18 472795 7 8648 1235 -2.59% 14 20-Sep-18 476203 3 3408 1136 -8.05% 15 26-Sep-18 482370 6 6167 1028 -9.52% 16 4-Oct-18 491774 8 9404 1176 14.37% 17 15-Oct-18 507719 11 15945 1450 23.31% 18 5-Nov-18 541897 21 34178 1628 12.28% 19 12-Nov-18 563060 7 21163 3023 85.76% 20 16-Nov-18 574700 4 11640 2910 -3.75% 21 28-Nov-18 601858 12 27158 2263 -22.23% 22 2-Feb-19 690098 66 88240 1337 -40.92% 23 12-Feb-19 696466 10 6368 637 -52.37% 24 20-Feb-19 708392 8 11926 1491 134.10% 25 26-Feb-19 717093 6 8701 1450 -2.72% 26 19-Mar-19 747946 21 30853 1469 1.31% 27 26-Mar-19 755886 7 7940 1134 -22.80% 28 17-Apr-19 785952 22 30066 1367 20.48% 29 26-Apr-19 802553 9 16601 1845 34.97% 30 9-May-19 819382 13 16829 1295 -29.82% 31 30-May-19 846075 21 26693 1271 -1.81% 32 3-Jun-19 850986 4 4911 1228 -3.41% 33 11-Jun-19 867132 8 16146 2018 64.39% 34 25-Jul-19 951577 44 84445 1919 -4.91% 35 31-Jul-19 964262 6 12685 2114 10.16% 36 8-Aug-19 978490 8 14228 1779 -15.88% 37 29-Aug-19 1017391 21 38901 1852 4.16% 38 2-Sep-19 1025619 4 8228 2057 11.04% 39 5-Sep-19 1032516 3 6897 2299 11.76% 40 9-Sep-19 1041552 4 9036 2259 -1.74% 41 12-Sep-19 1048208 3 6656 2219 -1.79%
I've done a basic sampling analysis as shown in below table, which tells me the daily average reviews have increased by ~50% if compared with PCP of nearly 50 days.
Start Date End Date 1 24/07/2018 10/09/2018 48 days 2 401505 464147 62642 # of reviews 3 1305 daily avg 4 25/07/2019 12/09/2019 49 days 5 951577 1048198 96621 # of reviews 6 1972 daily avg
1. From 24/07/18 to 10/09/19 of 48 days period, the reviews increased from 401505 to 464147, totaling 62642. The number of daily average reviews for this period is 62642 / 48 = 1305
2. From 25/07/19 to 12/09/2019 of 49 days period, the reviews increased from 951577 to 1048198, totaling 96621. The number of daily average reviews for this period is 96621 / 49 =1972
The quick conclusion is the number of daily average reviews by customers goes up by (1972 / 1305 - 1) % = 51% for the previous corresponding period for this particular online A2 store owned by JD.com.I've previously explained how customer reviews are roughly proportional to the orders fulfilled on JD.com this these numbers do make sense, so I'm pretty sure sales and customer demand are still with strong momentum into FY20.
TBH I have been sleeping very well recently even with 25% dip from ATH, knowing we are still on good track from sales perspective.
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