SKII Wand launch flow on at P&G..., page-4

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    Hi ahpigsy,


    You may be quite right in regards to the other 50+ global leadership brands that P&G's NBG have already been charged with introducing OBJ's technologies to, but while I can understand how Glyn's comments may be easily taken out of context, we have already been made quite aware of the two additional major product launches anticipated in the near term, as well as the five additional new product developments under final planning, so I think it's reasonably safe to assume that the brand managers associated with those next 7 products to be commercialized have already been 'endeared.'



    P&G business units such as SK-II and Olay are multi-billion dollar companies in their own right, so the heads from each of those franchises have a pretty senior role within the corporation, but importantly OBJ's “smart” patch system which represents the world's first intelligent solid-state delivery technology, also complimented by FIM and the company's first power-less active delivery technology for creating a new type of drug patch substrate with the ability to drive larger and more complex molecules through the skin - and such transformative platform technologies would undoubtedly require a significant commitment and investment at a corporate level...

    In terms of involvement from higher authority in the decision making process, well you can't get much higher within the ranks of P&G than Connect+Develop's Jeff Weedman or OBJ's recently secured, Dr. Meller - other than P&G's CFO, CEO, Chairman, and President...

 
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