The latest information on Sky Racing over The Championships looks good for the TAB. - https://www.justhorseracing.com.au/news/australian-racing/sky-racing-becomes-most-viewed-channel-on-foxtel/601371Pay TV (via Foxtel)
- Sky Racing’s average audiences rose by 38% over this eight-week period year on year reaching almost 300,000 viewers on each of the two days of the Championships – Sydney’s premier autumn racing days
- The growth came on top of strong ratings for the previous year as a result of Winx having her final Sydney campaign
- Sky Raceday (on the Sky 1 channel) has been the most popular program on the entire Foxtel platform for the past four Saturdays outrating shows such as Midsomer Murders and Selling Houses Australia by approximately 30%
Digitally via the TAB app
- Punters viewed Sky Racing coverage on the TAB app more than 1 million times on the first day of The Championships
- Digital sessions (defined as each occasion on which a customer accesses vision) on the TAB app were up by an average of 36% per cent year on year during this period
- On the two days of the Championships digital sessions on the app rose by 62% and 81% respectively
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