Take note of point 6,Gunns gloated that it could do it,it is showing it can't--re recent work force leaving,Gunns is in competent and all and sundry should be sacked.
The Sodra co -op strategy is the way,where as mis alienate investors,
I hope Sodra takes this on and runs it with vision that has the tree industry running,even though at $960 a ton for pulp,I have grave doubts that tree huggers will still make any thing.
Consider this,as I understand 56% othe pulp price is expenses,Gunns states in the press ganging into this company that figures of 35% and up is going to be what gunns will take.
So it doesn,t take a mathematician to tell you that as a tree investor you are loser.Added to this is the cuttings off the trees are not yours and it the ETS had come on you as a tree ownner would not get value adding,as was and still is happening,
Business vision and strategy
Business vision
Sdra will promote the profitability of its members forest operations by:
trading, developing and processing raw materials from forests
developing and marketing processed forest products
conducting an active industrial policy
providing felling services and other forest services
Strategy
Sdras strategy entails the following:
Sdras sales have an international focus
Sdra represents the interests of its members, both as owners and suppliers of raw materials
A good understanding of customers needs, efficient industrial production, and forest management and production makes Sdra competitive
Sdra carries out extensive productivity improvement work that is founded on its employees suggested improvements
Energy is becoming an increasingly important element of operations in many of Sdras business areas.
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