Webjet is gearing up to become the “MySpace of travel” by developing a user-generated site for members with links to packages, hotels, flights and features such as Google Earth.
It will launch its Web 2.0 user generated site Planit in December with the site being showcased on television commercials in early 2007.
“It changes us into the MySpace of travel with an environment to buy, plan, share and talk,” said managing director David Clarke. “It will give us a viral component.”
He said the aim will be to roll it out globally.
Acting as a community site for Webjet, Planit will aims to become a holiday planning centre with users able to share information, offer tips to fellow travellers and have instant chats through MSN Messenger.
Clarke said site will also have a “vault” where customers can store passport details, visa information and medical details.
Photos can also be downloaded onto the site.
Online packages meanwhile are scheduled to launch at the end of the month.
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