The suggestion that the company may change its name is hardly...

The suggestion that the company may change its name is hardly sensitive information.

I would be totally astounded if they didn’t re-brand Jupiter to reflect the complete transformation this company has undergone and Pallinghurst’s control.

It would make no sense to change everything (New Head office, New Blue Chip Management, deep pockets and a concise strategy ) but continue to use the tainted old Jupiter brand.

A re-brand will no doubt be accompanied by a re-launch as well it should.

That’s when the wider market will first hear about Pallinghurst’s plans for the company

And after the aborted ConsMin bid in 2007, they should be rightly ensuring that everyone gets the message.

I noticed that Pallinghursts own website has recently been revamped and the Steel Feed strategy is clearly articulated here:

http://www.pallinghurst.com/investments/steel-feed.html