thought id set the baseline for the BS meter:[ATTACH]did a word...

thought id set the baseline for the BS meter:

did a word count on the key words for the past two years.....fin report and result preso:

AND THE WINNER IS...
1. "adjust" topped the list as the highest BS-o-meter term utilised in 2017, with 81 instances in the fin report, and 9 in the preso.
2. "Exclude" comes in a tidy second, with a massive 67 and 27 (score topper for preso by miles).
they must have sacked nothwithstanding Tony (can any1 confirm?)...cant believe its languishing almost bottom!
BUT
3. "one-off" is a standout when it comes to BS-spin! a huge 280% uptick year on year.

notice how certain terminology is preferred when results nosedive? highly correlated "decortating" based on the actual result movement....notice how the use of the tgerm "exclude" DOUBLED YoY since 2016 was highly profitable and 2017 suddenly went RED.....

yes ppl - im bored, with very little to do...

I might even correlate the incidence of BS to specific divisional and portfolio commentary.....lol

lets see what 2018 presents...