I believe the signing for the one licence was for up to 12 products now, not just one product. Our tech is licensed to P&G therefore they decide on what information to disclose. The increased loss would be due to the physical upgrade of our facilities in Perth and the recent promotion of our company via various media outlets and roadshows. We are in such a comfortable position to be able to do this now, for us shareholders to be rewarded with high exposure and loads of information.
We don't compare ourselves against other potential magnetic technologies, rather what our product enhancing technology can do better than existing competitor's products without the enhancement.
The current share price is also based on speculation, however this incorporates products the market believes are highly likely to be commercialised. For example, connect+beauty, the use of our tech in industrial cleaning products and bodyguard. I'm sure there are other uses that escape me right now but that's the crux of it. The depth to which our partnership with P&G can reach and the uses that bodyguard has for different parts of the body are astronomical.
OBJ Price at posting:
9.2¢ Sentiment: Buy Disclosure: Held
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