Interesting to receive letter from Specsavers Bunbury, parts of...

Interesting to receive letter from Specsavers Bunbury, parts of which may be of interest.
"As a valued customer of Specsavers, I want to personally let you know of an exiting addition to our range of health services - Audiology."
"We can now give you great value for money on hearing aids from leading manufacturers at Specsavers prices- a pair of digital hearing aids from $1495."
No mention of Nuheara. This is not unexpected, as initial production of the MAX would be going to pre-orders.
Until sufficient Max have been produced and the market more stable, Specsavers would be unlikely to promote a product that is not yet available.
But when it happens, look out!
This will be a huge market and Bunbury has a population of only 100,000, so it was surprising to see how quickly Specsavers must be moving to gain a foothold in this market if towns this size have now moved to Audiology.
Bodes well for Nuheara.