Based on a linear graph growth your right. The difference here is two new events took place in 2024, May and Septetmber.
These events pushed historical sales figues to the side.
The event was the impact of VISA VIS and Mastercard card-linked installments on a limited number of countries with Amazon on the scene in Canada with the Visa VIS team.
A third event also happened in September 2024 which saw PayPal make an agreement with Shopify to offer card-linked instalments. A complete X factor.
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